NEW AND EXCLUSIVE

ANCIENT+BRAVE

Ancient rituals, brave formulas. Targeted nutrition that promotes transformative results.

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NEW

Murad

Science-backed professional skin care for healthy, nourished skin

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NEW

SILKE London

For your best hair days ever, SILKE London’s silk hair accessories are here.

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Hydration

Lychee Electrolyte D...

126 SAR

126 SAR ~~126 SAR~~

Humantra’s Lychee is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times more...

Elderberry Electroly...

126 SAR

126 SAR ~~126 SAR~~

Humantra’s Elderberry is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times more...

Himalayan Lime Elect...

126 SAR

126 SAR ~~126 SAR~~

Humantra’s Himalayan Lime is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times...

Berry Pomegranate El...

126 SAR

126 SAR ~~126 SAR~~

Humantra’s Berry Pomegranate is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times...

Pure Hydration Elect...

192 SAR

192 SAR ~~192 SAR~~

Replenish electrolytes.Cymbiotika’s electrolyte powder packets are designed to help increase cellular hydration, replenish electrolytes, improve athletic recovery...

Molecular Hydrogen...

162 SAR

162 SAR ~~162 SAR~~

Reduce oxidative stress. Molecular Hydrogen is designed to help neutralize the harmful effects of free...

Strike Nutrition Strike Nutrition Electrolyte Mix - Lemon & Lime

SALE

Strike Nutrition Ele...

176 SAR

176 SAR ~~192 SAR~~

Highly hydrating, the Strike Lemon & Lime Electrolyte Mix is a convenient, clean powder that...

Strike Nutrition Ele...

192 SAR

192 SAR ~~192 SAR~~

Highly hydrating, the Strike Berry Fusion Electrolyte Mix is a convenient, clean powder that replenishes...

Best Sellers

Wellness Hair Makeup

SALE

Health Nag

3 Day Detox Mixed Fl...

605 SAR

605 SAR ~~756 SAR~~

Health Nag's 3-Day Detox Kit is the top-selling detox worldwide. It's a scientifically supported liquid...

SALE

Shake Your Plants

Kombucha+ Pomegranat...

83 SAR

83 SAR ~~92 SAR~~

SYP (Shake Your Plants) turns the water you drink everyday into your natural superpowers, believing that...

This Works Deep Sleep Pillow Spray 125ml

SALE

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This Works

Deep Sleep Pillow Sp...

166 SAR

166 SAR ~~208 SAR~~

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Get a great night's sleep with this best-selling deep sleep pillow spray, proven to help...

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SALE

Health Nag

Ceremonial Grade Mat...

174 SAR

174 SAR ~~218 SAR~~

This Ceremonial-Grade Matcha is known for its unparalleled purity and freshness. Packed with antioxidants, it...

Cymbiotika

Liposomal Glutathion...

446 SAR

446 SAR ~~446 SAR~~

The master antioxidant. This supplement contains powerful antioxidant properties that combat premature aging and is...

Tsuno

Regular Pads (Box of...

27 SAR

27 SAR ~~27 SAR~~

Super soft and breathable, Tsuno’s Regular Pads are designed for discreet daytime use. These winged,...

Humantra

Lychee Electrolyte D...

126 SAR

126 SAR ~~126 SAR~~

Humantra’s Lychee is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times more...

HAAN

Apple a Day Toothpas...

54 SAR

54 SAR ~~54 SAR~~

Supercharge your tooth brushing routine with HAAN Apple a Day Toothpaste for clean and sparkly...

Cymbiotika

Probiotic...

451 SAR

451 SAR ~~451 SAR~~

Support gut health.Crafted with natural ingredients, Cymbiotika’s Probiotic restores and maintains healthy gut function. This...

Health Nag

Bioactive Collagen G...

323 SAR

323 SAR ~~323 SAR~~

Health Nag's Bioactive Collagen Gel with natural elastin is a groundbreaking innovation that's taken the...

Davines

LOVE CURL Shampoo fo...

104 SAR

104 SAR ~~104 SAR~~

LOVE CURL Shampoo, part of Davines Essential Range, is a cleansing and hydrating shampoo suitable...

Slip

Flora Scrunchie Set...

225 SAR

225 SAR ~~225 SAR~~

Get creative with your hairstyles without damaging your strands. Traditional hair ties can tug on...

Living Proof Full Dry Volume & Texture Spray

SALE

Living Proof

Full Dry Volume & Te...

163 SAR

163 SAR ~~181 SAR~~

This versatile spray turns up the volume and texture for that imperfectly perfect lived-in look...

Oribe

Serene Scalp Oil Con...

244 SAR

244 SAR ~~244 SAR~~

Helping the hair maintain its shine and volume in-between washes, the Serene Scalp Oil Control...

Davines

OI Anti-Frizz Oil...

196 SAR

196 SAR ~~196 SAR~~

OI Oil by Davines is part of an exclusive range dedicated to the magical properties...

Rahua

Hydration Hair Mask...

307 SAR

307 SAR ~~307 SAR~~

Labelled the ‘ultimate hydration hero’ by Rahua, the Hydration Hair Mask is best suited to...

Rahua

Scalp Exfoliating Sh...

249 SAR

249 SAR ~~249 SAR~~

Helping you wave goodbye to dandruff, the Rahua Scalp Exfoliating Shampoo gently purifies the scalp,...

K18 K18 Leave-in Molecular Repair Hair Mask

K18

K18 Leave-in Molecul...

299 SAR

299 SAR ~~299 SAR~~

From thermal styling to heat damage and bleaching actives, there are endless aggressors that can...

SALE

K18

K18 Peptide Prep™ De...

158 SAR

158 SAR ~~191 SAR~~

Purifying the hair and scalp to lend a clear canvas for conditioners and treatments, the...

The Nue Co.

SUPA_ THICK Thickeni...

230 SAR

230 SAR ~~230 SAR~~

For hair that’s thinning or regularly sheds, SUPA_THICK is here to the rescue. This topical...

Manasi 7 Custom Eye and Brow Quad - Earth and Clay

SALE

Manasi 7

Custom Eye and Brow ...

233 SAR

233 SAR ~~274 SAR~~

The Custom Eye & Brow Quad is an organic pressed powder quad, offering long-lasting, buildable...

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Manasi 7

Eye Glow Colour...

127 SAR

127 SAR ~~159 SAR~~

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A natural and certified organic cream eyeshadow that takes you effortlessly from subtle daylight to...

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SALE

Manasi 7

Precision Mascara Ob...

125 SAR

125 SAR ~~156 SAR~~

Enhancing lashes to perfection, the Precision Mascara has a rich black shade and emollient formula...

SALE

Manasi 7

Silk Finish Powder T...

162 SAR

162 SAR ~~203 SAR~~

Sheer with a semi-matte finish, the loose Silk Finish Powder feels like a softening, invisible...

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RÓEN Beauty

Cheeky Blush...

123 SAR

123 SAR ~~153 SAR~~

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This lightweight buildable cream blush melts into the skin for a youthful, dewy wash of...

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Ere Perez

Coco Crayon...

145 SAR

145 SAR ~~145 SAR~~

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The butter-soft Coco Crayon is a plastic-free lipstick and blush alternative, coating the lips and...

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Ere Perez

Mango Lip Honey...

122 SAR

122 SAR ~~143 SAR~~

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A juicy lip treatment that’s just as nourishing as it is glossy. Ere Perez’s Mango...

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19/99 Beauty Precision Colour Pencil Voros

SALE

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19/99 Beauty

Precision Colour Pen...

90 SAR

90 SAR ~~110 SAR~~

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Draw precise lines, blend, smoke, fill in, or buff out. These creamy multi-use pencils can...

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SALE

RÓEN Beauty

11 11 Eye Shadow Pal...

152 SAR

152 SAR ~~203 SAR~~

Featuring inspired shades that are curated to stand out alone or seamlessly blend and layer...

19/99 Beauty Cream Highlight Stick Miele

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19/99 Beauty

Cream Highlight Stic...

148 SAR

148 SAR ~~148 SAR~~

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Made with ultra-fine pearl, this creamy highlighting stick creates a dewy, luminous finish that captures...

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New at Powder

Patchology

All The Feels Sheet ...

99 SAR

99 SAR ~~99 SAR~~

The Patchology All The Feels is a 3-pack facial sheet mask kit with a sharp...

SALE

Olaplex

Nº.7 Bonding Oil...

140 SAR

140 SAR ~~164 SAR~~

The OLAPLEX Nº.7 Bonding Oil is a leave-in styling and health treatment that coats the...

Olaplex

Nº.3 Hair Perfector...

164 SAR

164 SAR ~~164 SAR~~

Promoting complete hair rejuvenation, the OLAPLEX Nº.3 Hair Perfector is a pre-wash treatment that drastically...

Murad

Retinol Youth Renewa...

465 SAR

465 SAR ~~465 SAR~~

With a Vitamin A complex specifically designed for the sensitive undereye area, the Retinol Youth...

Murad Essential-C Firming Radiance Day Cream

SALE

Murad

Essential-C Firming ...

171 SAR

171 SAR ~~214 SAR~~

Murad Essential-C Firming Radiance Day Cream is a brightening and revitalizing moisturizer for visibly plump...

Murad

Clarifying Toner...

164 SAR

164 SAR ~~164 SAR~~

Part of Murad’s best-selling Clarifying range, this Toner gently wipes away excess oil and impurities...

Davines

OI Souffle Silkening...

186 SAR

186 SAR ~~186 SAR~~

The Davines OI Souffle is a lifting leave-in foam, adding silky shine, heat protection and...

SALE

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19/99 Beauty

Cream Blush Stick...

126 SAR

126 SAR ~~148 SAR~~

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Hydrating with a sheer, buildable coverage, the Cream Blush Stick delivers a dewy flush of...

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Rite

Gut Health Prebiotic...

152 SAR

152 SAR ~~152 SAR~~

Keeping the digestive system on track, the Rite GUT HEALTH Prebiotic drink mix increases fibre...

Ancient + Brave

Cacao + Reishi...

181 SAR

181 SAR ~~181 SAR~~

While the Cacao + Reishi powder keeps the comforting taste of hot chocolate, it completely...

Welcome to the home of insanely good beauty.

Our products are hand-picked from around the world by beauty devotees who want to educate and empower you to shop based on your personal values, without compromising a thing.

LEARN MORE

As Seen On Socials

Health Nag

Bioactive Collagen G...

323 SAR

323 SAR ~~323 SAR~~

Health Nag's Bioactive Collagen Gel with natural elastin is a groundbreaking innovation that's taken the...

SALE

Bali Body

Watermelon Tanning O...

93 SAR

93 SAR ~~116 SAR~~

Achieve a deep natural tan with Bali Body's iconic natural tanning oil. This lightweight tanning...

Davines

OI All In One Milk...

138 SAR

138 SAR ~~138 SAR~~

OI All In One Milk by Davines is part of an exclusive range dedicated to...

CosRX

Advanced Snail 96 Mu...

104 SAR

104 SAR ~~104 SAR~~

The Advanced Snail 96 Mucin Power Essence is a light, fast-absorbing essence formulated with a...

Cymbiotika

Liposomal Glutathion...

446 SAR

446 SAR ~~446 SAR~~

The master antioxidant. This supplement contains powerful antioxidant properties that combat premature aging and is...

Sets and Collections

SAVE

The Pink Spa Shower ...

716 SAR

716 SAR ~~901 SAR~~

Bringing a rose tint to quiet evenings, The Pink Spa Shower Set comforts and softens...

SAVE

Oribe Serene Scalp S...

1,180 SAR

1,180 SAR ~~1,311 SAR~~

With a deep focus on calming, sensitive skin-friendly care, the 4-step Oribe Serene Scalp Solution...

SAVE

Slip Silk Pink Colle...

658 SAR

658 SAR ~~839 SAR~~

The perfect introduction to better beauty sleep, the Slip Silk Pink Collection cares for the...

SAVE

HAAN Purifying Verbe...

339 SAR

339 SAR ~~377 SAR~~

With a crisp and clean scent, the HAAN Purifying Verbena Body Collection’s wash, scrub, lotion...

SAVE

HAAN Tales of Lotus ...

339 SAR

339 SAR ~~377 SAR~~

Oriental florals, fruity notes and ample hydration make the HAAN Tales of Lotus Body Collection...

SAVE

Saltee Beach Day Set...

559 SAR

559 SAR ~~621 SAR~~

Inspired by island getaways, the Saltee Beach Day Set protects the skin from UV rays,...

SAVE

Current State Super ...

217 SAR

217 SAR ~~241 SAR~~

A glow-boosting, 3-step bundle with an exfoliating cleanser, illuminating serum and hydrating cream, the Current...

SAVE

Current State Firmin...

217 SAR

217 SAR ~~241 SAR~~

For an elevated, anti-aging routine boasting retinol, plumping peptides and renewing amino acids, consider the...

SAVE

Valley of Flowers Bo...

540 SAR

540 SAR ~~600 SAR~~

For a lavishly feminine bodycare set that brings floral fields to mind, look no further...

SAVE

Miller Harris Mandar...

680 SAR

680 SAR ~~756 SAR~~

A fragrant basket of mandarin, grapefruit and lemon with a herby and woody heart, the...

Reviews

Instant Glow

"What pleasantly surprised in this product was that I could mix a tiny drop with my moisturizer and it add just the right amount of glow on my pale skin without it looking too much."

Perfection

"I have never been a big dry shampoo lady, but this product is amazing and the best that I have used."

Spa Experience

“Showers feel like a spa experience with this luxuriously scented body wash. Highly recommend!“

100% Recommend It

"I don't usually use many makeup removal products because they usually eave my skin feeling dry. However after using this make up removal Jelly, I can 100% recommend it!"

Lovely Feel

"Having used this gorgeous Current State moisture cream for one week now, I can safely say that this product will become a staple in my skin care routine. My skin has felt soft and hydrated overnight."

Love It

"This oil is light, it doesn't clog my pores and It's perfect with just a few drops and pat on the face and neck! I use it to mix with my moisturizer."