NEW
Hair by Sam McKnight
Iconic haircare from the legendary stylist behind the runway’s most coveted looks.
NEW AND EXCLUSIVE
PSA Skincare
Purposeful Skincare for All. Vibrant, feel-good products that deliver visible results.
NEW AND EXCLUSIVE
ANCIENT+BRAVE
Ancient rituals, brave formulas. Targeted nutrition that promotes transformative results.
New at Powder
Powder Beauty
Insanely Good Tote B...
No reviews
Regular price
134 SAR
Sale price
134 SAR
Regular price
134 SAR
Unit price
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A tote that lives up to its name. The Insanely Good Tote Bag is your...
PSA Skincare
DEW Halo Niacinamide...
No reviews
Regular price
140 SAR
Sale price
140 SAR
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140 SAR
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The PSA DEW HALO Niacinamide & Blackberry Glow Mist instantly hydrates and refines the skin...
Modibodi
Basic Mid-Rise Brief...
No reviews
Regular price
111 SAR
Sale price
111 SAR
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111 SAR
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Perfect for medium and heavy flows, the Basic Mid-Rise Brief keeps you comfortable and dry...
Cymbiotika
Golden Mind...
No reviews
Regular price
316 SAR
Sale price
316 SAR
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316 SAR
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The Cymbiotika Golden Mind sachets boost mental performance whilst protecting from age-related cognitive decline. Perfect...
Hair by Sam McKnight
Cool Curls Refresh &...
No reviews
Regular price
184 SAR
Sale price
184 SAR
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184 SAR
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The Cool Curls Refresh & Revive Mist adds instant bounce and definition to the hair....
Hair by Sam McKnight
Light Cleanse Hair &...
No reviews
Regular price
105 SAR
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105 SAR
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0 SAR
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If all else feels stripping, let the Light Cleanse Shampoo save your scalp and strands...
Shake Your Plants
Water + Blueberry Hy...
No reviews
Regular price
56 SAR
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56 SAR
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56 SAR
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The energizing Water + Blueberry powder sachets help the body rehydrate with a mix of...
Hair by Sam McKnight
Deeper Love Intense ...
No reviews
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145 SAR
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145 SAR
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0 SAR
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The Deeper Love Intense Treatment Mask offers a 5-minute transformation for visibly stronger and lustrous...
Hair by Sam McKnight
Cool Girl Volume Kit...
No reviews
Regular price
263 SAR
Sale price
263 SAR
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263 SAR
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The Cool Girl Volume Kit is a trio of the best-selling lifting shampoo, conditioner and...
Hair by Sam McKnight
Lazy Girl Biodegrada...
No reviews
Regular price
79 SAR
Sale price
79 SAR
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79 SAR
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Reminiscent of blotting papers, the Lazy Girl Biodegradable Hair Cleanse Cloths cleanse and revive roots,...
Cymbiotika
Liposomal Glutathion...
1 review
Regular price
455 SAR
Sale price
455 SAR
Regular price
455 SAR
Unit price
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The master antioxidant. This supplement contains powerful antioxidant properties that combat premature aging and is...
Health Nag
Bioactive Collagen G...
2 reviews
Regular price
330 SAR
Sale price
330 SAR
Regular price
330 SAR
Unit price
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Health Nag's Bioactive Collagen Gel with natural elastin is a groundbreaking innovation that's taken the...
Nutrili
Happy Tummy Gummies...
1 review
Regular price
151 SAR
Sale price
151 SAR
Regular price
151 SAR
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Nutrili Happy Tummy delivers a powerful combination of four clinically studied probiotic strains and prebiotic...
This Works
Deep Sleep Pillow Sp...
No reviews
Regular price
212 SAR
Sale price
212 SAR
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212 SAR
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Get a great night's sleep with this best-selling deep sleep pillow spray, proven to help...
Health Nag
Ceremonial Grade Mat...
No reviews
Regular price
222 SAR
Sale price
222 SAR
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222 SAR
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This Ceremonial-Grade Matcha is known for its unparalleled purity and freshness. Packed with antioxidants, it...
Shake Your Plants
Kombucha+ Pomegranat...
No reviews
Regular price
94 SAR
Sale price
94 SAR
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94 SAR
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SYP (Shake Your Plants) turns the water you drink everyday into your natural superpowers, believing that...
Ancient + Brave
True Hydration...
No reviews
Regular price
164 SAR
Sale price
164 SAR
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164 SAR
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Formulated with a combination of key minerals for rapid rehydration, this Ancient + Brave powder...
Health Nag
3 Day Detox Unflavor...
No reviews
Regular price
771 SAR
Sale price
771 SAR
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771 SAR
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Health Nag's 3-Day Detox Kit is the top-selling detox worldwide. It's a scientifically supported liquid...
Ancient + Brave
Wild Collagen...
No reviews
Regular price
145 SAR
Sale price
145 SAR
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145 SAR
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Named after the free-swimming fish its marine collagen is sourced from, Wild Collagen powder sustainably...
Humantra
Lychee Electrolyte D...
No reviews
Regular price
128 SAR
Sale price
128 SAR
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128 SAR
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Humantra’s Lychee is a sugar-free, natural electrolyte and antioxidant drink that hydrates 4 times more...
Davines
LOVE CURL Shampoo fo...
No reviews
Regular price
117 SAR
Sale price
117 SAR
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117 SAR
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LOVE CURL Shampoo, part of Davines Essential Range, is a cleansing and hydrating shampoo suitable...
Slip
Flora Scrunchie Set...
No reviews
Regular price
229 SAR
Sale price
229 SAR
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229 SAR
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Get creative with your hairstyles without damaging your strands. Traditional hair ties can tug on...
Living Proof
Full Dry Volume & Te...
1 review
Regular price
184 SAR
Sale price
184 SAR
Regular price
184 SAR
Unit price
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This versatile spray turns up the volume and texture for that imperfectly perfect lived-in look...
Oribe
Serene Scalp Oil Con...
No reviews
Regular price
249 SAR
Sale price
249 SAR
Regular price
249 SAR
Unit price
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Helping the hair maintain its shine and volume in-between washes, the Serene Scalp Oil Control...
Davines
OI Anti-Frizz Oil...
No reviews
Regular price
211 SAR
Sale price
211 SAR
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211 SAR
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OI Oil by Davines is part of an exclusive range dedicated to the magical properties...
Rahua
Hydration Hair Mask...
No reviews
Regular price
313 SAR
Sale price
313 SAR
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313 SAR
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Labelled the ‘ultimate hydration hero’ by Rahua, the Hydration Hair Mask is best suited to...
Rahua
Scalp Exfoliating Sh...
No reviews
Regular price
254 SAR
Sale price
254 SAR
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254 SAR
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Helping you wave goodbye to dandruff, the Rahua Scalp Exfoliating Shampoo gently purifies the scalp,...
K18
K18 Leave-in Molecul...
No reviews
Regular price
305 SAR
Sale price
305 SAR
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305 SAR
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From thermal styling to heat damage and bleaching actives, there are endless aggressors that can...
K18
K18 Peptide Prep™ De...
No reviews
Regular price
194 SAR
Sale price
194 SAR
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194 SAR
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Purifying the hair and scalp to lend a clear canvas for conditioners and treatments, the...
The Nue Co.
SUPA_ THICK Thickeni...
No reviews
Regular price
235 SAR
Sale price
235 SAR
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235 SAR
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For hair that’s thinning or regularly sheds, SUPA_THICK is here to the rescue. This topical...
Manasi 7
Custom Eye and Brow ...
No reviews
Regular price
279 SAR
Sale price
279 SAR
Regular price
279 SAR
Unit price
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The Custom Eye & Brow Quad is an organic pressed powder quad, offering long-lasting, buildable...
Manasi 7
Ayame
Jardin
Ochaya
Sublime
Eye Glow Colour...
No reviews
Regular price
162 SAR
Sale price
162 SAR
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162 SAR
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+1
See 1 more option(s)
A natural and certified organic cream eyeshadow that takes you effortlessly from subtle daylight to...
Manasi 7
Precision Mascara Ob...
No reviews
Regular price
159 SAR
Sale price
159 SAR
Regular price
159 SAR
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Enhancing lashes to perfection, the Precision Mascara has a rich black shade and emollient formula...
Manasi 7
Silk Finish Powder T...
No reviews
Regular price
207 SAR
Sale price
207 SAR
Regular price
207 SAR
Unit price
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Sheer with a semi-matte finish, the loose Silk Finish Powder feels like a softening, invisible...
RÓEN Beauty
Peach Flush
Natural Rose
Pink Dusk
Sunlit Coral
Cheeky Blush...
4 reviews
Regular price
156 SAR
Sale price
156 SAR
Regular price
156 SAR
Unit price
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This lightweight buildable cream blush melts into the skin for a youthful, dewy wash of...
Ere Perez
Coco Grace
Coco Charm
Coco Wild
Coco Heart
Coco Crayon...
No reviews
Regular price
147 SAR
Sale price
147 SAR
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147 SAR
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+5
See 5 more option(s)
The butter-soft Coco Crayon is a plastic-free lipstick and blush alternative, coating the lips and...
Ere Perez
Glaze
Chili
Pop
Crush
Mango Lip Honey...
No reviews
Regular price
146 SAR
Sale price
146 SAR
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146 SAR
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A juicy lip treatment that’s just as nourishing as it is glossy. Ere Perez’s Mango...
19/99 Beauty
Voros
Neutra
Barna
Wasser
Precision Colour Pen...
2 reviews
Regular price
112 SAR
Sale price
112 SAR
Regular price
112 SAR
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+8
See 8 more option(s)
Draw precise lines, blend, smoke, fill in, or buff out. These creamy multi-use pencils can...
RÓEN Beauty
11 11 Eye Shadow Pal...
2 reviews
Regular price
207 SAR
Sale price
207 SAR
Regular price
207 SAR
Unit price
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Featuring inspired shades that are curated to stand out alone or seamlessly blend and layer...
19/99 Beauty
Miele
Perla
Cream Highlight Stic...
No reviews
Regular price
151 SAR
Sale price
151 SAR
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151 SAR
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Made with ultra-fine pearl, this creamy highlighting stick creates a dewy, luminous finish that captures...
Skincare Routines
Insanely Good Skinca...
Regular price
421 SAR
Sale price
421 SAR
Regular price
468 SAR
Unit price
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No reviews
This Insanely Good Skincare Routine paves the path towards youthful, firm skin with four anti-aging...
Insanely Good Skinca...
Regular price
421 SAR
Sale price
421 SAR
Regular price
468 SAR
Unit price
/
No reviews
Tailored to oily skin, this 4-step Insanely Good Skincare Routine works hard to balance sebum...
Insanely Good Skinca...
Regular price
671 SAR
Sale price
671 SAR
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667 SAR
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No reviews
"With a holistic approach to treating acne, inflammation and hyperpigmentation, the Insanely Good Skincare Routine...
Insanely Good Skinca...
Regular price
546 SAR
Sale price
546 SAR
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544 SAR
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No reviews
This Insanely Good Skincare Routine nurtures dry, delicate skin back to its healthy radiance, hydration...

Welcome to the home of insanely good beauty.
Our products are hand-picked from around the world by beauty devotees who want to educate and empower you to shop based on your personal values, without compromising a thing.
As Seen On Socials
Health Nag
Bioactive Collagen G...
Regular price
330 SAR
Sale price
330 SAR
Regular price
330 SAR
Unit price
/
2 reviews
Health Nag's Bioactive Collagen Gel with natural elastin is a groundbreaking innovation that's taken the...
Hair by Sam McKnight
Cool Girl Texturisin...
Regular price
79 SAR
Sale price
79 SAR
Regular price
0 SAR
Unit price
/
No reviews
A barely-there dry mist, the Cool Girl Texturising Mist has effortless, voluminous styles down to...
Cymbiotika
Liposomal Glutathion...
Regular price
455 SAR
Sale price
455 SAR
Regular price
455 SAR
Unit price
/
1 review
The master antioxidant. This supplement contains powerful antioxidant properties that combat premature aging and is...
Oribe
Serene Scalp Thicken...
Regular price
412 SAR
Sale price
412 SAR
Regular price
412 SAR
Unit price
/
No reviews
Addressing fine, thin hair prone to breakage with a plumping effect and deep hydration, the...
Anua
Heartleaf 77 Soothin...
Regular price
134 SAR
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134 SAR
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134 SAR
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No reviews
Calms inflammation, tackles acne, maintains healthy pH levels. Meet the 77% Heartleaf Soothing Toner, Anua’s...
Sets and Collections
Gut Health Starter S...
Regular price
635 SAR
Sale price
635 SAR
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705 SAR
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No reviews
Packed with probiotics, enzymes and antioxidants, the Gut Health Starter Set improves digestion and metabolism...
Feminine Energy Set...
Regular price
1,039 SAR
Sale price
1,039 SAR
Regular price
1,157 SAR
Unit price
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No reviews
Providing soothing care throughout the cycle, the Feminine Energy Set accompanies hygiene essentials with calming...
The Pink Spa Shower ...
Regular price
827 SAR
Sale price
827 SAR
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919 SAR
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No reviews
Bringing a rose tint to quiet evenings, The Pink Spa Shower Set comforts and softens...
Calm and Clear Routi...
Regular price
631 SAR
Sale price
631 SAR
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702 SAR
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No reviews
The Calm and Clear Routine clarifies and rebalances with an array of advanced skincare formulas...
Davines LOVE Curl Tr...
Regular price
338 SAR
Sale price
338 SAR
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375 SAR
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No reviews
The Davines LOVE Curl Trio makes curly haircare routines a breeze with its cleansing, conditioning...
Davines Nourishing T...
Regular price
338 SAR
Sale price
338 SAR
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375 SAR
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No reviews
Bringing dull hair back to life, the Davines Nourishing Trio gently purifies and deeply hydrates...
Davines OI Essential...
Regular price
471 SAR
Sale price
471 SAR
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523 SAR
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No reviews
Davines’ most-loved softening OI range, in a practical trio to maintain shiny, healthy and voluminous...
Oribe Gold Lust Repa...
Regular price
1,373 SAR
Sale price
1,373 SAR
Regular price
1,527 SAR
Unit price
/
No reviews
The 4-step Oribe Gold Lust Repair & Restore Set breathes new life into brittle, damaged...
Oribe Serene Scalp S...
Regular price
1,202 SAR
Sale price
1,202 SAR
Regular price
1,337 SAR
Unit price
/
No reviews
With a deep focus on calming, sensitive skin-friendly care, the 4-step Oribe Serene Scalp Solution...
Slip Silk Pink Colle...
Regular price
914 SAR
Sale price
914 SAR
Regular price
856 SAR
Unit price
/
No reviews
The perfect introduction to better beauty sleep, the Slip Silk Pink Collection cares for the...
Reviews

Instant Glow
"What pleasantly surprised in this product was that I could mix a tiny drop with my moisturizer and it add just the right amount of glow on my pale skin without it looking too much."
Ghada

Perfection
"I have never been a big dry shampoo lady, but this product is amazing and the best that I have used."
Brandie

Love It
"This oil is light, it doesn't clog my pores and It's perfect with just a few drops and pat on the face and neck! I use it to mix with my moisturizer."
N.J.
Featured
Holistic Silk
Anti-Ageing Silk Eye...
Regular price
352 SAR
Sale price
352 SAR
Regular price
352 SAR
Unit price
/
No reviews
Enjoy the most relaxing beauty sleep with the Holistic Silk Anti-Ageing Silk Eye Mask, which...
Indie Lee
Botanical Boosting O...
Regular price
276 SAR
Sale price
276 SAR
Regular price
276 SAR
Unit price
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No reviews
Give your skin barrier a major boost with this nourishing oil blend, packed full of...
Verso Skincare
Daily Glow...
Regular price
249 SAR
Sale price
249 SAR
Regular price
249 SAR
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No reviews
This all-in-one restorative, vitamin-boosting cream is packed with antioxidants to improve and maintain the appearance...
Verso Skincare
Body Oil Cleanser wi...
Regular price
287 SAR
Sale price
287 SAR
Regular price
287 SAR
Unit price
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No reviews
The Verso Body Oil Cleanser ensures balanced and hydrated skin, countering the potential drying effects...
CURRENT STATE
Peptide + Caffeine F...
Regular price
73 SAR
Sale price
73 SAR
Regular price
73 SAR
Unit price
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1 review
You may not always get eight hours of sleep but you can count on this...
Ignae
Regenerating Body Oi...
Regular price
513 SAR
Sale price
513 SAR
Regular price
513 SAR
Unit price
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1 review
Ignae's signature body oil is features a sumptuous blend of botanical oils and skincare actives that...
19/99 Beauty
Tea
Kave
Cream Contour Stick...
Regular price
151 SAR
Sale price
151 SAR
Regular price
151 SAR
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2 reviews
An ultra creamy, blendable, and buildable contour stick designed for sculpting and defining your face....
Holistic Silk
Limited Edition Lave...
Regular price
211 SAR
Sale price
211 SAR
Regular price
211 SAR
Unit price
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No reviews
This luxurious makeup bag is the perfect size for carrying your everyday clean makeup essentials...
Agent Nateur
Holi Sun Ivory
Holi Sun Almond
Holi Sun Honey
Holi Sun Espresso
Holi (sun) Dewy Tint...
Regular price
275 SAR
Sale price
275 SAR
Regular price
275 SAR
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No reviews
Where daily protection and a perfecting, dewy tint meet. The holi (sun) skin drops shield...
Manasi 7
Botanical Face Oil A...
Regular price
514 SAR
Sale price
514 SAR
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514 SAR
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No reviews
Formulated with 24 certified organic, natural and wild-harvested oils and extracts, Botanical Face Oil Armonia...
Fragrance
Abel
White Vetiver Eau de...
Regular price
793 SAR
Sale price
793 SAR
Regular price
793 SAR
Unit price
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No reviews
A cool fresh Haitian vetiver that opens with a creamy lime and mint bouquet and...
Abel
Golden Neroli Eau de...
Regular price
793 SAR
Sale price
793 SAR
Regular price
793 SAR
Unit price
/
No reviews
A luscious citrus floral that opens with a harmonious neroli and matcha tea accord, a...
Abel
Cyan Nori Eau de Par...
Regular price
793 SAR
Sale price
793 SAR
Regular price
793 SAR
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No reviews
Gold Winner of Clean + Conscious Awards for Natural PerfumeA fruity and juicy scent with...
Abel
Cobalt Amber Eau de ...
Regular price
793 SAR
Sale price
793 SAR
Regular price
793 SAR
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No reviews
A sophisticated amber, where bright pink pepper and juniper berry give this classic scent a...
Abel
Green Cedar Eau de P...
Regular price
793 SAR
Sale price
793 SAR
Regular price
793 SAR
Unit price
/
No reviews
A unique combination of a twice-distilled Texas cedar and wild-harvested Atlas Mountain cedar combine for...